In short — Arcads vs Creatify comes down to where you start. Arcads starts from a script and an actor: 1,000+ AI actors with the most convincing talking-head performance in the category, now with video models such as Seedance and Kling inside Arcads 3.0. Pricing is shown only after sign-up (around €100 a month for Starter, per a third-party reading) after a 3-day trial with a card. Creatify starts from a product URL: it writes the script and makes avatar ad variations, with public prices from $15 a month, a free plan, 75+ languages and, on Pro, ad tracking and launching tools. Pick Arcads for actor realism, Creatify for volume, price and an all-in-one ad workflow.
Disclosure: Klaivo, a product-first AI ad tool, is our product. This page compares Arcads and Creatify; we mention Klaivo once, at the end, for ads where the product should be the hero.
How we compared
- Creatify prices and features were read on creatify.ai/pricing, rendered in a browser, on 24 October 2026.
- Arcads publishes no pricing page. Its features come from its homepage (24 October 2026) and help center; in-app prices come from a third-party reading on 6 October 2026, labelled as such.
- We haven't run the same script through both tools, so we don't score their output quality.
The quick answer
| Choose… | If you… |
|---|---|
| Arcads | Want the most realistic AI person on camera, already write your scripts, and test hooks in many languages |
| Creatify | Want ads from a product link, a low entry price, public pricing and tools to track, clone and launch ads |
| Both | Run actor-led UGC from Arcads and URL-led variations from Creatify as separate creative tests |
| Neither | Need the product itself, not a presenter, to be the hero (see the end of this page) |
What each one is built for
Arcads: the actor library. You paste a script (hook, body, call to action), cast one of 1,000+ AI actors cloned from consenting real performers, or create your own avatar, and get a talking-actor clip. Lip-sync, gestures and eye contact are the reason teams pay for it. Arcads 3.0 adds generative models (Seedance, Kling, Nano Banana, GPT Image, Seedream) and tools such as Product Showcase, Unboxing, Translate, Extend and Swap Actor, plus a "Workflow" canvas to chain them, according to its homepage.
Creatify: the URL-to-ad workflow. You paste a product URL; Creatify scrapes it, writes scripts and generates avatar-led ad variations. Around that core it has grown into an ad platform: AdFlow templates, a Model Playground with 100+ premium models (Seedance 2.5, Veo 3.1, Kling 3.0 Pro), and on Pro and above an Ad Agent, a Competitor Ad Tracker covering 10M+ Meta ads, Ad Clone (remake an ad from a URL), and an Ad Launcher and Performance Agent for Meta, TikTok and AppLovin.
Head-to-head
| Arcads | Creatify | |
|---|---|---|
| Starting point | A script and an actor | A product URL |
| AI actors | 1,000+ | 300 on Standard, 1,500 on Pro and above |
| Custom avatars | Pro and above (1,600 credits each) | 3 on Pro and above |
| Writes the script | ⚠️ you bring it, or ask Mark, its AI agent | ✅ from the product page |
| Product URL → ad | ❌ not shown | ✅ |
| Generative models | ✅ Seedance, Kling, Nano Banana and more (Arcads 3.0) | ✅ 50+ on Standard, 100+ on Pro |
| Languages | 74 for actors, 176 for translation | 75+ |
| Ad tracking, cloning, launching | ❌ not shown | ✅ Pro and above |
| Video length | Per clip | Up to 2 min (Standard), 10 min (Pro) |
| Credits roll over | ⚠️ Pro and above; Starter and Creator reset monthly | ✅ valid 2 months |
| Free way in | 3-day trial, 1,000 credits, card required | Free plan: 10 credits/month, watermarked |
| Entry price | ~€100/mo (third-party, in-app) | $15/mo, or about $10 billed yearly |
Checked 24 October 2026. "—" means not stated on the pages we read.
What a plan actually buys
The two tools sell different units, so compare what you can make in a month.
Creatify (public prices): Standard $15/mo (55 credits), Pro $55/mo or $38 billed yearly (280 credits), Max $95/mo (730 credits), Business from $195/mo (1,500–6,100 credits). Creatify says credit cost "varies by the model, feature, and type of output" and is shown before each generation. The free plan covers "up to 2 video ads or 20 image ads" a month, watermarked.
Arcads (help center, 24 October 2026): Starter 8,000 credits a month, Creator 16,000, Pro 48,000, Scale 96,000 and Business 192,000, 20% off yearly. Euro prices appear only in the app; a third-party reading on 6 October 2026 found Starter at €100 and Creator at €200. An Arcads 1.0 talking-actor video (up to 2 minutes) costs 800 credits, so Starter makes about 10 actor videos a month; a Veo 3.1 clip is also 800, a 5-second Seedance 2.5 clip 210 at 720p. Starter and Creator credits reset each month; Pro and above roll over. The trial gives 1,000 credits for 72 hours, then Starter starts unless you cancel.
Worked example: 20 hook variants of 15 seconds a month. On Arcads, each talking-actor video costs 800 credits whatever its length up to 2 minutes, so 20 variants is 16,000 credits: the Creator plan (about €200). On Creatify, the third-party reading cited above puts avatar video at 5 credits per 15 seconds, so 20 variants is about 100 credits: Pro ($55) covers it, Standard (55 credits) about half. Either way, check the cost the tool shows before you generate.
Strengths and trade-offs
Arcads
- ✅ The most convincing AI actors in the category; custom avatars from your own footage.
- ✅ 3.0 brings models and tools (unboxing, product showcase, translation) into one place.
- ⚠️ Prices are hidden until sign-up, and the trial needs a card and converts automatically.
- ⚠️ You write the script; there's no URL-to-ad flow on its homepage.
Creatify
- ✅ Public, low entry price and a permanent free plan.
- ✅ From a link to many variations, with tracking, cloning and launching on Pro.
- ⚠️ The full actor library and the ad tools start on Pro ($55).
- ⚠️ The presenter, not your product, is the centre of most formats.
When to choose which
Choose Arcads if actor realism is your angle, your team writes scripts, and you need many languages for the same hook. Budget around €100 a month to start.
Choose Creatify if you want ads from product links at volume, a free plan to test, and one place to research competitors, make ads and launch them on Meta or TikTok.
Use both if you test actor-led UGC and URL-led variations as separate angles; many teams do.
Where a product-first tool fits
Arcads and Creatify both build the ad around a person. For many physical products, the angle that converts is the product itself, shown accurately. That's a different category: Klaivo starts from your product page, writes the script, and generates each shot from your own product photo, with voiceover, music and edit, from $29 a month (3 free motion ads, no card). See Klaivo vs Arcads and Klaivo vs Creatify, or the wider Arcads alternatives and Creatify alternatives.
FAQ
Which is better, Arcads or Creatify?
Neither in general. Arcads is better for realistic AI actors delivering your script; Creatify is better for turning product links into many ad variations, with a lower price and built-in ad tools.
Which is cheaper, Arcads or Creatify?
Creatify. It has a free plan and starts at $15 a month with public pricing. Arcads shows prices only after sign-up; a third-party reading puts Starter at €100 a month.
Does Arcads publish its prices?
No. Its pricing is visible in the app after sign-up. It offers a 3-day trial with 1,000 credits and a card, which rolls into the Starter plan unless you cancel.
How many ads does a Creatify plan buy?
It depends on the model and format; Creatify shows the credit cost before each generation. The free plan covers up to 2 video ads a month, watermarked. A third-party reading puts avatar video at 5 credits per 15 seconds, so Standard (55 credits) would cover about 11 fifteen-second ads.
Does Arcads have video models like Seedance or Kling now?
Yes. Arcads 3.0 lists Seedance, Kling, Nano Banana, GPT Image and Seedream on its homepage, alongside tools such as Product Showcase and Unboxing.
Which one is better for product ads?
Both centre the ad on a presenter. If the product has to be the hero on screen, a product-first tool such as Klaivo fits better; many teams test both angles.